Cara Maria pushed viewership over 500,000 — did Brad help it stay there?
Episode 13 was viewed by 528,000 people and received a 0.21 rating in the 18-49 demographic. This is an increase of 24,000 viewers, but the demo went down by 0.01. It was the seventh-highest-rated cable show of the night.
It’s great to see viewership going up, and it could be for a number of reasons. Cara Maria may have created more buzz for the show, people might want to see Brad again, or they could be tuning in to see if CT shows up. It could also be because more eyes are on MTV. The Challenge is no longer the network’s top-rated show; RuPaul’s Drag Race Season 16 debuted to 708,000 viewers with a 0.26 rating last Friday.
Here are some benchmarks to compare this episode:
Episode 12: 504,000 viewers
Ride or Dies Episode 13: 521,000 viewers
Stop Being Polite 